If you decide to select the "Custom Text" option, you can type your name, a quote, a business title, etc. Text will go where you want it to go. You must choose to have it either above or below the design. If you do not choose it will go underneath by default.
Other Notes: LED signs come with a power cord, but also can be battery powered. LED signs comes with a remote with 16 different color option and 4 different modes.